Ty Masterpool Partners with Digital Dirt for Premier Collection

digitalxdirt.com

Ty Masterpool Partners with Digital Dirt for Premier Collection Ahead of 2025 SMX Debut

Ty Masterpool has teamed up with Digital Dirt to launch his inaugural apparel collection ahead of his highly anticipated 2025 SMX debut. The Premier Collection is a powerful representation of the grit, determination, and adversity Ty has faced throughout his career on the road to this pivotal moment.

After a breakout 2024 season with Pro Circuit Kawasaki, Ty is focused on the 2025 season. As a fill-in rider, Ty made history with his first professional overall win at High Point, marking the 300th victory for the legendary Pro Circuit team. This year, he’ll compete in the 250SX West class, looking to build on that momentum and make a serious push for the championship.

Ty Masterpool stated, “I’ve been through a lot to get to this point, and every challenge along the way has made me who I am today. My journey has been full of adversity, but that’s what drives me to keep pushing—both on the track and in everything I do. 2025 is going to be a big year, and I’m ready to keep building on the momentum from last year and take my racing to the next level.”

The Premier Collection reflects Ty Masterpool’s journey—capturing the struggle, triumph, and resilience of a rider on the rise. Rooted in motocross culture, it embodies the adversity Ty has overcome and pays a heartfelt tribute to his late brother, Jesse Masterpool. This collaboration with Digital Dirt is a nod to the dedication and passion that continues to drive motocross culture forward. More than just apparel, this collection tells the story of a rider who is now poised to take on the sport’s biggest stage. The complete collection will be available exclusively at www.tymasterpool.co starting at 11 AM CST on January 26, 2025.

Digital Dirt is an untraditional media and design house focused on driving culture forward by bridging the gap between brands, athletes, and creatives. Specializing in motocross, motorsports, and powersports, they connect industry leaders with visionary creators who push boundaries and elevate the culture. By combining innovation and passion, Digital Dirt helps shape the future of these industries while amplifying the voices of those who define them.